Amazon Direct Validation Program
Ensure toy safety, streamline compliance, and speed up your Amazon product launch with QIMA.
Ensure toy safety, streamline compliance, and speed up your Amazon product launch with QIMA.
QIMA has been officially approved by Amazon as part of the Direct Validation (DV) Partner Laboratory Network. This milestone, combined with our expertise in Amazon’s Fast-Track (FT) Program, reinforces QIMA’s commitment to delivering seamless compliance solutions for toy sellers across Amazon marketplaces in the United States, Canada, and Europe.
Amazon's DV Program is a compliance initiative designed to enhance product safety and ensure adherence to both regulatory standards and Amazon-specific requirements. Focused initially on toys, the program transforms how sellers demonstrate compliance:
Direct submission by accredited labs: Sellers can no longer upload their own compliance documents. Instead, recognized testing, inspection, and certification (TIC) bodies like QIMA conduct testing and submit results directly to Amazon.
Mandatory testing: To ensure compliance and high product standard, all Amazon toy sellers are required to integrate testing into the product launch workflow.
Consequences of Non-Compliance: Products that fail validation or lack proper testing may be delisted, protecting consumers and upholding marketplace integrity.
This program empowers toy sellers to confidently bring safe, compliant products to millions of customers on Amazon.
With a global lab network spanning Asia, Europe and the Americas, QIMA brings extensive experience in toy testing and certification. Our approval into the DV Network means:
Expertise in Toy Safety: Comprehensive testing for physical, chemical, mechanical, and flammability hazards, aligned with standards like ASTM F963, EN 71, CPSIA and SOR/2011-17.
Streamlined Process: We handle everything from sample collection to direct result submission to Amazon, saving you time and reducing risks.
Fast-Track Advantage: Choose our FT Program for a one-stop solution with packaged pricing, expediting listings and minimizing spot checks for DV program.
Global Reach: Supporting sellers targeting the US, Canada, and EU markets with localized knowledge and accredited labs worldwide.
Industry-Leading Turnaround Time: Benefit from our fast and responsive testing process, ensuring quick results to meet your deadlines.
Easy Onboarding: Get started right away with our simple and efficient onboarding process, designed to make your experience seamless.
Online Dashboard Access: Monitor your testing orders through our user friendly online dashboard, providing transparency and seamless updates.
Ready to validate your toys for Amazon? Contact us.